Dr. Andrew Brod, a senior research fellow in the UNCG Center for Business and Economic Research, was interviewed about how incentives are important in order to lure an auto plant megasite into service in Greensboro.

“You might say that the simple fact of the state putting together the megasite might be enough of an incentive,” said Brod.

However, even when it’s built, it’s about who actually uses the auto plant that matters.

“If you’re the state, once you have invested $50 million in that megasite, it’s not reversible,” he said.